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Cairo · Serving MENA

Tools we build and run ourselves.

Software products from the same team that builds client systems — shaped by real workflows, owned end to end.

Talk to us about a product

01 — Catalog

Built and run by the same team.

Besha and Outcome Flow — products we ship from the operating discipline we use on client work.

01Revenue orchestrationPipelineSales

Besha

Revenue orchestration

Besha is the revenue orchestration layer for sales teams — one pipeline, clear ownership, and a ranked queue that tells reps what to work next across CRM, outreach, and calendar.

  • One pipeline for every lead, stage, and owner
  • Prioritized queue with next-best action on each record
  • Governed handoffs so qualified leads never stall
Status
Walkthrough available
Category
Revenue orchestration
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Besha product
02ProgramsM&EPayments

Outcome Flow

The operating system for donor-funded programs.

Program infrastructure for teams running structured entrepreneurship and incubation programs. Configure KPIs, submissions, M&E, and payment formulas once, then manage applications, reporting, disbursements, and sessions in one workspace.

  • Configurable KPI and logframe reporting
  • Structured open-call and due diligence workflows
  • Verified outcomes tied to payments and audit trails
Status
Design partners onboarding
Category
Impact program management
Explore Outcome Flow
Outcome Flow product

Besha for revenue orchestration across your existing sales stack, and Outcome Flow for running donor-funded entrepreneurship and incubation programs — from selection through M&E, reporting, and payments.

Besha does not replace your CRM. It coordinates the CRM, enrichment, email, calendar, proposal, and signature tools you already use so every lead has one owner, one next action, and one accountable path to revenue.

Teams running structured entrepreneurship and incubation programs that need configurable KPIs, open-call and due diligence workflows, and verified outcomes tied to payments and audit trails in one workspace.

Products are software we build and run ourselves. Client work remains Identity, Presence, and Systems — fixed scope, full ownership. The same team shapes both, so product workflows stay grounded in real operating constraints.